Rueben is a strong entrepreneurial professional who has attended the following international business schools; Cass Business School (The City University, London, UK), INSEAD Business School (France) and GIBS (South Africa). He is also an Associate Actuary with the Institute and Faculty of Actuaries (UK). Rueben also attained the following university degrees; BSc Honours degree in Mathematics (University of Zimbabwe) and MBA (UCT, South Africa). He is a well-seasoned CEO with over 20 years of experience working at senior level leadership in the financial services industry. His admitted skills include Entrepreneurship, Business Leadership, Business Planning, Development of Talent Pools and Risk Management. He previously worked as the MD of First Mutual Life, the General Manager of Old Mutual Zimbabwe, the Group CEO of Old Mutual Kenya and the Group CEO of Fidelity Life Assurance Zimbabwe. He is also credited with being the Founding MD of First Mutual Health Company.