Farayi is responsible for providing high level, functional leadership and strategies for all First Mutual Holdings Limited Group companies in the areas of marketing, corporate affairs, internal & external communications, as well as media/stakeholder relations. She is also in charge of the strategy co-ordination and monitoring for the Group.
Her career of more than 25 years has given her experience in various sectors of industry in Zimbabwe, United Kingdom and sub-Saharan Africa where she has had exposure in marketing, corporate communications, public relations, communication strategy formulation & implementation, investor & stakeholder relations, media management, crisis management and event management.
She is a holder of a Master’s degree in Public Communication & Public Relations from the University of Westminster (UK). Farayi is the Marketing Commission Chair for Zimbabwe Olympic Committee, sits on the Southmed Chitungwiza hospital board and is an immediate past trustee for the Culture Fund Trust of Zimbabwe. She is actively involved in fund raising for Harare Central Hospital, well as various other charitable institutions, and is a young adults transformation agent through mentoring programmes. She is a past alumni of the FORTUNE / US State Department / VITAL VOICES Global Women’s Mentoring Programme, Washington D.C. and was one of 33 women leaders from emerging economies globally selected to participate in the programme in April 2011.